We both decided that we would like to take on this project as if we were really releasing it to the public. In order to make this feel more realistic we wanted to create a brand identity for ourselves and by doing so we developed a logo. We tried out various different layouts, asking family and friends which one they preferred. We will continue to develop these ideas throughout the project and our final decision will be displayed along with the final stage of our project
This was our first round of logo's that we thought would be suitable for the application. We both decided that we wanted a shoe to be included within the logo and we wanted to make sure that the shoe was designed by us, to reinforce that our project is about being unique.
As we progressed further along the course of this development process, we decided to change the layout of our application, therefore we wanted a brand new logo to match. This was the logo that we finalised with:
